Social Media Content Marketer - Intern

Job Description

Lokal App is hiring a Social Media Content Marketer - Intern in Bengaluru. The role sits in marketing & digital and is published by the employer on their own careers system. This opening is suitable for freshers and early-career candidates. About Lokal In 2018, we began with a WhatsApp group with a simple hypothesis: people in tier-2/3 towns weren’t really using the internet meaningfully yet. Applications are handled on the employer's own posting, linked from this page.

Key Responsibilities

Required Qualifications

• ● Develop and execute social media strategies to increase GyanTV’s brand awareness, reach, engagement, app installs, and subscriptions.
• ● Manage and grow GyanTV’s presence across platforms such as Instagram, YouTube, Facebook, LinkedIn, X, and other relevant channels.
• ● Create monthly and weekly content calendars aligned with campaigns, trending topics, audience interests, and business goals.
• ● Turn educational topics into engaging Reels, Shorts, carousels, posts, stories, memes, polls, and interactive content.
• ● Write strong hooks, captions, headlines, CTAs, and social copy that encourage viewers to watch, engage, share, download the app, or subscribe.
• ● Identify relevant trends, viral formats, topics, audio, and content opportunities, and adapt them to GyanTV’s brand and audience.
• ● Coordinate with content writers, video editors, designers, creators, and marketing teams to produce high-quality social media content.
• ● Plan and manage social media campaigns for new content launches, special offers, app promotions, courses, and brand initiatives.
• ● Monitor comments, messages, audience feedback, and conversations to build an active and engaged community.
• ● Track key performance metrics such as reach, views, watch time, engagement, follower growth, clicks, app installs, and conversions.

Preferred Qualifications

Skills & Competencies

Benefits & Perks

Contact & Application Instructions